Home Grown

This year’s limited release of the 2019 ‘The Creation’ Cabernet Sauvignon by Hentley Farm, which are exclusively offered to its members, will use digital packaging technology powered by Cellr to deliver an art showcase.

For any wine brands, it is essential to be able to share stories and create experiences that engage customers in the market. Thankfully, digital packaging technology is able to provide a solution that can consistently deliver that.

Juniper Estate, a producer of premium wines in Wilyabrup (the heart of the remote and environmentally pristine Margaret River), is now using Cellr’s customer engagement platform and digital packaging to connect with their customers. Last year Cellr offered all wineries placing in James Halliday’s Top 100 wines for 2020 the opportunity to win a complete […]

Sidewood Estate, the multi award winning Adelaide Hills winery, is now using Cellr’s customer engagement platform and digital packaging to connect with their customers. Let’s dive in and discover why they are joining the wineries pioneering the way for digital engagement technology throughout the wine industry. Tell us a bit about Sidewood, and why you […]

It’s time for another one of Cellr’s music and wine pairings, but this time with an alternative [varietal] twist. Just like the wine, this funky & fresh playlist is for when things start to get a little spicy.

On Thursday 29 April $148,724* worth of wines fitted with the Barossa Seal of Provenance (powered by Cellr) were sold at the Sydney Live Event, the second installment of the Barossa Wine Auction.  “the best live auction I have ever presided over. It’s absolutely brilliant to see such support for Barossa. This is going to […]

On Friday 16th April $162,226.25* worth of wines fitted with the Barossa Seal of Provenance (powered by Cellr) were sold in the first installment of the Barossa Wine Auction.  Through the partnership, Cellr and the Barossa Grape and Wine Association have provided winning bidders proof of provenance on each wine and a digital brand engagement […]

As the technology partner for the Barossa Wine Auction, Cellr is excited to be showcasing what we can look forward to for this years event through a series of interviews with several producers.
This week we spoke to Greenock Creek Wines’ Alex Peel, Chief Winemaker, and Kieron Lomax, Director of Sales and Marketing.