Media Mentions

The wins from Cellr which gave us some media attention. #HumbleBrag

Media Mentions articles

Connected packaging scores brewer Top 5 in GABS

Featured in PKN, February 2024. Written by Lindy Hughson Australian craft beer pioneer Bridge Road Brewers, has harnessed the power of connected experiences, partnering with consumer engagement platform Cellr to achieve a Top 5 ranking in the coveted GABS Hottest 100 Craft Beer Poll, which this year featured 436 of Australia’s craft breweries with 1877 different […]

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SA solution for incoming EU wine labelling hangover – InDaily

Featured in InDaily, July 2023. Written by David Simmons A Lot Fourteen-based tech firm hopes its digital solution will help wine companies navigate cumbersome regulatory changes in the EU. From 8 December, regulatory changes in the European Union will come into effect requiring wine sold in Europe to declare detailed information on ingredients, allergens, nutrition […]

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A woman picks cactus fruit. A phone scans the finished cactus jam product,.

HP Indigo and Las Quinas give life to a project that honors traditions and transforms lives in Argentina

Featured in Economy Magazine-June 27, 2023 – Please note the original was written in Spanish, and has been translated by Google. Behind a jam lies a fascinating story of triple impact. The HP Indigo 6K has been fundamental in transmitting, through the label of each bottle, the history and purpose of a project that has transformed […]

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A phone scans a wine bottle, and Cellr's EU eLabel shows all the nutritional information required.

Connected software solution helps wine importers meet new EU regulations and more

Featured in Packaging Europe, July 2023 The wine industry is poised for a significant transformation as the European Union’s regulatory changes are scheduled to take effect on December 8th 2023. Embracing these changes, Cellr, a connected packaging software company based in Australia, has developed what it describes as a cutting-edge solution that ensures compliance and empowers the […]

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‘Smart’ bottle caps from Perth start-up Cellr aim to counter counterfeit wine industry worth $70b

Featured in ABC News, March 2020 If you think you know what wine you’re drinking, you could be wrong — and that fancy bottle of red could be contributing to a trade that rips $70 billion a year from the global wine industry. Key points: According to estimates, counterfeit wine affects up to 20 per […]

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